Turn any page title or heading into a clean, URL-friendly slug as you type. Choose lowercase, hyphens or underscores, and optional stop-word removal, with multiple slug suggestions and one-click copy.
A good slug is short, readable, and clearly related to the page's actual topic, using lowercase letters, numbers, and a single consistent separator between words, with all punctuation and special characters removed. It avoids unnecessary filler words when possible, doesn't rely on auto-generated IDs or timestamps as the only identifying content, and stays stable over time rather than changing every time a page's title is lightly edited (since changing a live page's URL can break existing links and requires a redirect to avoid a broken-link error for anyone who bookmarked or linked to the old address). This tool is built around generating exactly that kind of slug automatically from whatever title or heading you provide.
This isn't just a stylistic preference — Google has explicitly documented that it treats a hyphen as a word separator when parsing a URL for indexing, splitting a slug like 'best-budget-laptops' into the individual words 'best', 'budget', and 'laptops' for matching against search queries. An underscore, by contrast, is not treated as a word separator in the same way, meaning 'best_budget_laptops' risks being read as one long fused word rather than three distinct, searchable ones. Because of this specific, documented difference in behavior, hyphens are the standard recommendation for any URL where search visibility matters, which is why this tool defaults to hyphens — underscores remain available for situations where a different, established convention needs to be matched instead.
Stop words — common connective and filler words like 'a', 'the', 'of', 'in', and 'is' — appear so frequently across ordinary language that they carry very little distinguishing information about what makes a specific page unique. Removing them from a slug tends to produce a tighter, more keyword-dense URL: 'The Complete Guide to the History of Ancient Rome' might become 'complete-guide-history-ancient-rome' instead of a considerably longer literal translation of the full title. This isn't always the right call, though — some titles lose important meaning or read awkwardly without their stop words, which is exactly why this tool offers it as an optional toggle and additionally shows an alternate suggestion with the setting flipped, so you can directly compare both versions before deciding.
Text destined for a URL needs to avoid characters that have special meaning in web addresses (like ?, &, #, and spaces) or that fall outside the safe, universally-supported ASCII character range. This tool handles that conversion automatically: accented letters are converted to their nearest plain-letter equivalent using Unicode normalization (so é, è, and ê all become a plain e) rather than being awkwardly percent-encoded or simply dropped, and any other punctuation or symbols are stripped out entirely, with the resulting extra whitespace collapsed before words are joined by your chosen separator. This produces a slug that's safe to use directly in a URL without further manual cleanup, regardless of how much punctuation or special formatting the original title contained.
A slug is typically one of several related pieces of on-page metadata prepared together when publishing new content — alongside a page title, a meta description, and sometimes Open Graph tags for social sharing. Generating a clean, consistent slug at the same time you're finalizing a page's title keeps the URL, title, and meta description all aligned around the same core topic and keywords, rather than having a URL that drifted out of sync after later title edits. Once a page is live and indexed, avoid changing its slug without setting up a proper redirect from the old URL, since search engines and any existing external links will still be pointing at the original address — getting the slug right before publishing avoids that extra maintenance step entirely.
Slug Generator produces one specific piece of on-page SEO metadata. These related SEO tools cover other common metadata and content-preparation tasks.